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Showing posts from April, 2010

The 2 Business Ideas

I had twitted about 2 business ideas and had promised the details would be on the blog. So here goes...
JustGoa- See a different Goa every time I have been consulted at least about 15-20 times by different people for their leisure trips to Goa. This idea is a fallout of the experiences.
This is a Goa specific travel company. I know there are hordes of Goan tour operators. But this one is with a different marketing strategy. This sort of concentrates on repeat business. The tours are thematic. Some of the themes would be - ChillaxReligiousEcoCelebrations (Weddings, Anniversaries, Receptions)Corporate (Conferences, team building exercises, product launches) The main thrust should be on maintaining the visit history of the tourists and ensuring they do not get bored with repeat visits. Aligning Marketing with capacity for special programs in monsoon, around long weekends etc. will definitely bring in a new angle to this business.

10ant.com I am not sure if there is anything like this already …

Expressions to Communication 2 Infrmtn

The emergence of language (spoken and not programing) has revolutionised the development of human race. All through history and ancient scriptures, I see an expression of most complex human feelings through language. Different forms like fables, poetry, shlokas etc. were used to build 'life problems' and solutions to those problems. The Mahabharata, The Ramayana, The Bhagwad Geeta, The Vedas, The Upanishads are just a few of the known literary jewels . Not just in Hindu religion but the Quaraan and the Bible are also huge achievements in terms of development of language. Though diluted to a great extent, I see the trend continue until about 100 years ago or maybe even 50. In Marathi & Hindi, one can find substantial literary work in the last but one generation. I cannot say that about our generation though. writing a letter was always an expressive act for our grandparents. Words has to carry both, meaning and feelings. But the telephone and Internet made us more blunt. Lang…

No Title

Its not the first time this is happening, neither will it be last. An urge to cry, break into tears, yell, explode. At the same time control the tears for your office desk is not the place.the feeling is like - buying a land on the riverside hoping to make heaven out of it. Toil to sow and cultivate fruits, flowers and big trees, animals - cows, dogs and birds - my idea of heaven. And then it never rains. Your land is barren now - a vast emptiness lies before you as you kneel and weep your heart out. Someone bought his SUV, someone built his 5 star luxury housing complex and your are paying the price because you need the rain for the little heaven of your dreams. The SUV wallah & the guy in the luxurious apartment are digging bore-wells for their dreams. No longer is someone singing for happiness or writing poems or gardening. All of this and more is done for money - to buy SUVs & 5 star luxury apartments. Are we earning to live or living to earn? I didn't let the feeling p…