Skip to main content

The consolidation of channels

Over the last 4 months, I have been completely off television. I have not been missing much, as I catch on my favourite TV sops on the internet and that too break-free. That got me into considering a high-speed internet connection and a IPTv service. Majority of the FM transmission I receive is in Telugu, the local language. So even that is not a persistent entertainment option. So most of the time I am onto internet radio listening to the genres and playlists of my choice, 'social' favourites etc. In short, over the past few days, I have seen two prominent channels of entertainment/information being completely replaced by the internet. Since then the subject of consolidation of channels has been on my mind - it's basically about what the internet has done to the rest of the communication channels.
The internet in a single master stroke has replaced the television, radio, newspaper, telephone and snail mail.We have an option of enjoying all these services through a single communication channel - the Internet. With access to internet, most of us have already stopped writing letters. The day is not far (more so in my case), when we will be enjoying all these service exclusively through internet. Your mess of cables will be replaced by a single wireless router. No more DTH  antennae, no DVD players, no newspaper (and raddi!). We will just have one device in our homes which will entertain us, inform us and also help us stay connected. It's almost there! But then what is stopping us from such a revolution?
Primarily, the two elementary factors required for this revolution are lacking in substance:
  1. Bandwidth pricing: Its is just in the last 1 year that I have started hearing of 10 Mbps broadband lines for domestic use at affordable rates. Delivering large amount of audio-visuals over internet implies the need for higher bandwidth. Government regulation and private companies need to move towards a more liberal approach towards bandwidth allocation to subscriber. Once, the consumers start enjoying a high quality transmission, there are no limits to this channel.
  2. Content: I have written posts earlier on the importance of content. Though Internet has made it possible to bring every darn thing to the consumer, quality content is required on this channel. There are some companies like Rajashri Media in India who are aggressively getting into this space. However, given the capabilities of this channel, very little is done today.
I think in the next 2 to 3 years, we are going to get there.Be ready for a completely new experience.
Labels:
Location: Hyderabad, Andhra Pradesh, India

Comments

Post a Comment

Popular posts from this blog

Where have I been????

Yes! Guilty! Not been in touch for last 2 months. Biggest sin a blogger can make. I am a criminal. Agreed. But don't you want to hear the story? So here goes... It has been a not-so-active work life since I joined by new company. I haven't been really getting the projects. I have been doing org. initiatives on and off. But that's it. Nothing much. But off late, in the last couple of months, things have become exciting. I have been trained on 2 new products in a span of a month. And currently I am working on a pretty niche product. A Marketing Automation Application that Gartner positions in the 'Leaders' quadrant. So the trainig has been a big leap. And to add to it, I am on a live project implementing the same product. Talk about constant learning! And if this was not enough, this project needs me to travel to United Kingdom for a 3-4 months period. So here I am taking advise from everyone who has even been to an international airport, weighing baggages, buying woo...
1 comment
Read more

RSS - an answer to the caste discrimination

One of my old post on Rashtriya Swayamsewak Sangh drew a comment today. It posed a few question about the stand RSS takes on the issues of caste system in our contry. The reader also asked if RSS could be a possible solution. And this, my dear readers in the fuel for this post. Let me put forth some facts about the organisation called RSS right at the beginning. RSS is a social organisation. There is no formal registration and participation is completely voluntary. It is not a political, religious or profit making orgnisation. There are no posts, there are only responsibilities (in fact that what they are called). These facts make it clear that this is a place where entry and exit is pretty easy. There are no costs involved with either. Which means there is no-one who can tell you that he will get you registered with the RSS and do you a favour. RSS is for everyone. In my opinion it is a perfect place where caste ism cannot exist. There are no reservations for a certain community. T...
9 comments
Read more

A Beginners guide to working from home

I just switched jobs a month ago. Along with other things, my new employer is a huge supporter of working from home. While my previous employer wanted me to be in office for 9 hours 15 minutes (I know, it's a weird number!), now I am pretty much by myself. This is a drastic change in work environment, schedule and methodology. Not just for me, but for my family as well. It has it's merits and demerits though. On the positive side, I save time and money on commute, get freshly cooked lunch, can help my wife with chores and plan my evenings better since I know when I will be home from work(!). On the flip side, there are challenges like being taken for granted, assuming your availability all the time, domestic distractions (kids, food, sleep, guests, salesman, TV etc.), infrastructure issues (electricity, Internet and telephone) and personal lethargy. I badly wanted to overcome the challenges because I began to feel that my productivity while working from home was worse than wh...
6 comments
Read more